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Far From Timid Offerings

Omnichannel Brand Voice at Scale


Brand voice is more than a one pager detailing “What We Are/What We Aren’t” with copy examples. We believe it is the key to becoming a legendary brand. 

Omnichannel Brand Voice at Scale

by N Lightenment


Brand voice is more than a one pager detailing “What We Are/What We Aren’t” with copy examples. We believe it's the key to becoming a legendary brand. Finding your brand voice is finding your brand’s mojo, a deep soul exercise

When a brand gets a voice right, it’s because they hit a writer trifecta: a writer that understands the brand, knows how to write for the brand, and knows how to evolve with the brand. This writer might last a few months or a few years. Our brand voice offering ensures everyone understands how to communicate and embody the brand, not dependent on a select few.

At Far From Timid, we go deep and find or invigorate your brand voice with a process that includes a “voice coach” that engages the marketing organization in a series of real life challenges that show how to bring the brand to life across the digital ecosystem that any writer, designer, product marketer can easily grasp.

Begin the Far From Timid journey with a free 30-minute Brand Therapy session

 

RELEVANT SERVICES
Brand & Performance Alignment For The 360 User
Connect your brand assets across the customer journey with content strategy, 360 brand themes, a unified editorial calendar, and our Brand New Brand Book.

Audience Definition For Higher Conversion
The soccer mom, the alpha male, and the nerd. The stereotypes and archetypes we are accustomed to are no longer relevant.  Find out what we think customers look like now.

Brand Merch Design, Ecommerce, and Fulfillment
Our skilled designers will create and execute a bespoke collection with products in every category, from sports to fashion and tech. All from our trusted, sustainable manufacturers.

 

RELEVANT CASE STUDIES
The Pod Hotel: A hotel rebrands for a new generation of adventure seekers
IBM redefined
Marriott’s “LoveTravels” diversity umbrella storyline
Doctors Without Borders’ “Starved For Attention” campaign

 

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