ABOUT
After a successful turn at big agencies like Grey and Razorfish, selling her first full-service agency, then working at big brands like IBM and Marriott, our founder, Alona Elkayam, opened Far From Timid in January 2020 with a dream to create an agency with a dream to make brands more human by removing the redundancies and inefficiencies caused by siloed marketing so brands focus on what matters most: customer, craft, and innovation.
Discover our creative philosophy
The name Far From Timid is our mantra and comes from a hook in Biggie Smalls song, Sky’s The Limit.
After building some of biggest brands of the decade at agencies like Grey and Razorfish, selling her first full-service agency, then working at brands like IBM and Marriott, our founder, Alona Elkayam, opened Far From Timid (the agency) in January 2020 with a dream to make brands more human by removing the redundancies and inefficiencies caused by siloed marketing so brands can be empowered to become publishers and merchandisers, focusing on what matters most: customer, craft, and innovation.
Inspired by two major cultural movements–hip hop and mid-century modern, Alona Elkayam originally founded Far From Timid in 2015 as an e-commerce lifestyle brand selling one-of-a-kind products (that she designed) for home and fashion.
Far From Timid isn't just a name, it's a mantra. Following in the footsteps of other successful and diversified companies like Walt Disney, Complex, and GE, Alona united the agency and lifestyle brand under a single entity–adding e-commerce and retail expertise to the agency offering.