

Legendary brands strive to uphold a relentless commitment to their product/service, fellow employees, and customers. Today this means being sustainable.
Shiny new things that drive brand pivots like this second wave of artificial intelligence apps or contextual forces like the pandemic and racial inequality do not pose a threat to marketing organizations whose behind-closed-doors values are lived externally, consistently. Think Patagonia.
Ai. Blockchain. ChatGPT. Creator economy. He/she/they. You People. Patagonia. Impossible Foods. Vladimir Zelensky. Tik Tok. Ye. Jacinda Ardem. M&M color wars. Climate change. Racial inequality. We’re living through one of the most profound cultural revolutions since the renaissance. Sacred rules...
When I started Far From Timid in January 2020, my ambition was raw and focus strong after embarking on a personal journey to rediscover my voice that began with the simple question, “What do I want?” (My life coach at the time, Robin Athey, gifted me the practice of asking that question on a daily basis).
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